Europe’s new SEO founders are builder-operators who code their own advantages....

https://www.livebinders.com/b/3707919?tabid=4162ab5d-f7e1-2f7d-2dd5-96b634bafc7a

Europe’s new SEO founders are builder-operators who code their own advantages. By swapping generic strategies for proprietary tools and deep research, they have made the standard agency model obsolete. For your next hire, stop vetting pitch decks