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How to Systemise CEO Video Messages Employees Actually Watch: Turning a Nice-to-Have into a Business Essential

https://www.charliebookmarks.win/how-a-melbourne-saas-startup-turned-polished-ads-into-an-operational-video-asset

There are moments when a single CEO message changes the course of a company. In my experience with Australian mid-market firms, that moment usually comes during a crisis or a big strategic pivot - when people crave clarity, credibility and direction

1. Look, I’ve poured a decent chunk of my ad budget into video ads but still struggle to see consistent ROI. Has anyone cracked the code on what length and format really convert best for B2B prospects? Numbers would be a huge help here.

https://atavi.com/share/xoqrtvz1a2bfp

1. Look, I’ve poured a decent chunk of my ad budget into video ads but still struggle to see consistent ROI. Has anyone cracked the code on what length and format really convert best for B2B prospects? Numbers would be a huge help here. 2